Considering Instagram’s changes in 2018 resulted in an overall decrease in engagement, it is especially important to refine your hashtag...

With Instagram Stories continuous growth, it's no surprise that new features are coming out of the woodwork to emphasize the already...

2019 continues to be all about the Instagram Stories. Stories have over 400 million active users...DAILY. That is double the size of...

If you have a business profile on Instagram, the biggest benefit is access to analytics (“Instagram Insights”). If you haven’t switched...

Instagram recently launched a new feature, 'Quick Replies.' Quick Replies are like canned responses, you create these responses ahead of...

If you are a business or a brand, I always recommend making the switch to a Business Profile on Instagram. It has a ton of advantages for...

Geotagging: The process of adding geographical identification metadata to various media. Geotagging on Instagram is the functionality...

By now you should know that Instagram is one of the top social platforms your business should be on (the social network is projected to...

Hashtags are a crucial component in any Instagram strategy! They can also be widely misused and misunderstood. Understand the basics and...

Instagram Stories launched last year to rival Snapchat (read: Instagram vs. Snapchat Stories). Since the release, Instagram Stories have...

Yesterday Snapchat launched a new discovery tool and it makes the social platform more appealing for businesses, introducing ‘Context...

When we think of Social Media, we think of the obvious like Snapchat, Instagram, Facebook...all digital sharing platforms where you can...

Creating consistent and cohesive branding across marketing is important for multiple reasons. It makes your brand easily-recognizable to...

Founder of Yooreka Social, Michelle Conrad is thrilled to be the first guest to be interviewed on The Successful Side Gig Podcast! About...

On Wednesday, Instagram released a blog announcing a new feature that allows users to add up to 10 photos at once, in a slideshow fashion...

Social media provides a great platform for customer engagement. Customers can easily see what’s new with your business, its offerings...

As we know, social media is a very popular and effective way to engage with your audience. With that being said, email marketing should...

Live streaming appears to be taking over our social media channels, from Periscope, Facebook Live and now to Instagram Live. Capitalize...

Using relevant and eye-catching imagery to accompany your brand social posts is crucial, yet it’s so common that brands post to Facebook...

This week Instagram announced Instagram Stories, an oh-so familiar feature from that “other” platform we all know and love to use. Today...